KNA Cert — Certification Services Website

KNA Cert was not just a site refresh. It was a move from a stack that worked technically to a stack that worked better for marketing.

Why the migration mattered

The old Laravel setup was solid, but it made campaign changes and landing page updates slower than the team needed. We rebuilt the public site in WordPress so the certification offer could move closer to the ad funnel.

What changed in the build

The new structure keeps the message direct, the service flow clear, and the next action visible from the first scroll. That makes the site easier to use for visitors and easier to run for the team behind it.

Performance lens

• WP Asset Clean Up removed unnecessary front-end weight.
• LiteSpeed Cache gave the page a stronger baseline.
• opcache reduced backend execution cost.
• Cloudflare helped with delivery at the edge.
• Image optimization kept supporting visuals compact.

Outcome: KNA Cert now behaves like a marketing-ready WordPress site, not just a brochure replacement.